#3 – They see costs, I see ATMs...

This question pops up everywhere...

In forums...

DMs...

Facebook groups...

"How much does it cost to build an email list?"

But here's the thing...

While it's easy to focus on how much it costs...

The real question is:

"How much can you make from an email list?"

I've seen people grind for YEARS building their social media following — but ignoring email completely.

Posting every single day.

Never missing a beat.

And when they finally hit 10k followers...

They can't make a single dollar from their audience.

But you know what's wild?

I've never seen someone build an email list the right way and NOT make money from it.

Never.

When a solid email list can bring in $1+ per subscriber, per month...

Suddenly the "cost" looks a lot more like an investment, doesn't it?

It's not about how much email costs...

It's how much it's costing you to ignore it.

– Emil

#2 – When 5 people changed everything...

I used to stare at a blank screen...

Cursor blinking.

Waiting for the "perfect" words to show up.

That's what held me back from starting my email list for way too long.

I kept telling myself I needed to figure it all out first.

Perfect copy.

Perfect offers.

Perfect systems.

...I even wanted to wait until I had "enough" subscribers before I'd start writing.

(Yeah, that makes zero sense when I say it out loud...)

Here's why I'm telling you this...

Because the moment I finally said "screw it" and started building my list and writing to just a handful of people...

Everything changed.

See, there's this strange magic that happens when you're growing a community of real humans...

Even if it's only 5 people at first.

The pressure of knowing someone's really going to read your words?

That teaches you more in one email than a month of "practicing."

And the feedback (even silence is feedback)...

Pure gold.

With each new subscriber, the learning compounds.

Turns out, the perfect time to build your list and actually email it was never going to come.

Because that time is right now.

Your words matter.

And there are people out there waiting to hear exactly what you have to say.

– Emil

#1 – The $2000 email that paid for itself (and then some)

Just got a message that made my whole day.

One of my clients landed a $2000 sale.

From a single email.

And here's the crazy part — this wasn't from some complex funnel or elaborate launch sequence.

Nope.

All they were offering was a helpful PDF guide...

Facebook ads to get it seen...

And simple, strategic emails sent to the folks who downloaded it.

That's it.

Now, $2000 might not sound earth-shattering in a world of "6-figure launches" and "million-dollar months"...

But here's the thing that got me excited...

That ONE sale paid for the entire email list build.

All 2500 subscribers.

Let that sink in for a second...

Everything from here is upside.

And the best part?

The list isn't going anywhere.

It's like a little revenue engine that'll keep running, day after day, month after month.

No need to rebuild it.

No need to start over.

No need for complicated systems or fancy tech.

Just send emails that create real connections and opportunities.

It's hard not to love email.

– Emil